SINGAPORE, 27 September 2022: International tourism continued to show strong signs of recovery, with arrivals reaching 57% of pre-pandemic levels in the first seven months of 2022, according to the latest UNWTO World Tourism Barometer.
International tourist arrivals almost tripled in January to July 2022 (+172%) compared to the same period of 2021. That means the sector recovered almost 60% of pre-pandemic levels. The steady recovery reflects strong demand for international travel and the easing or lifting of travel restrictions to date (86 countries had no Covid-19 related restrictions as of 19 September 2022).
UNWTO Secretary-General Zurab Pololikashvili said: “Tourism continues to recover steadily, yet several challenges remain, from geopolitical to economic. The sector is bringing back hope and opportunity for people everywhere. Now is also the time to rethink tourism, where it is going and how it impacts people and the planet.”
Time to rethink tourism
An estimated 474 million tourists travelled internationally, compared to the 175 million in the same months of 2021. An estimated 207 million international arrivals were recorded in June and July 2022 combined, over twice the numbers seen in the same two months last year. These months represent 44% of the total arrivals recorded in the first seven months of 2022. Europe welcomed 309 million of these arrivals, accounting for 65% of the total.
Leaders: Europe and the Middle East
Europe and the Middle East showed the fastest recovery in January-July 2022, with arrivals reaching 74% and 76% of 2019, respectively. Europe welcomed almost three times as many international arrivals as in the first seven months of 2021 (+190%), with results boosted by strong intra-regional demand and travel from the United States. The region saw robust performance in June (-21% over 2019) and July (-16%), reflecting a busy summer.
Arrivals climbed to about 85% of 2019 levels in July. The lifting of travel restrictions in many destinations also fuelled these results (44 countries in Europe had no Covid-19 related restrictions as of 19 September 2022).
The Middle East saw international arrivals grow almost four times year-on-year in January-July 2022 (+287%). Arrivals exceeded pre-pandemic levels in July (+3%), boosted by the extraordinary results posted by Saudi Arabia (+121%) following the Hajj pilgrimage.
The Americas (+103%) and Africa (+171%) also recorded strong growth in January-July 2022 compared to 2021, reaching 65% and 60% of 2019 levels, respectively.
Asia and the Pacific (+165%) saw arrivals more than double in the first seven months of 2022. They remained 86% below 2019 levels, as some borders remained closed to non-essential travel.
Subregions and destinations
Several subregions reached 70% to 85% of their pre-pandemic arrivals in January-July 2022. Southern Mediterranean Europe (-15% over 2019), the Caribbean (-18%) and Central America (-20%) showed the fastest recovery towards 2019 levels. Western Europe (-26%) and Northern Europe (-27%) also posted strong results. In July, arrivals came close to pre-pandemic levels in the Caribbean (-5%), Southern and Mediterranean Europe (-6%) and Central America (-8%).
Tourism Experts Cautiously Confident
On a scale of 0 to 200, the UNWTO Panel of Tourism Experts rated the period May-August 2022 with a score of 125, matching the bullish expectations expressed by the Panel in the May survey for the same 4-month period (124).
Prospects for the remainder of the year are cautiously optimistic. Although above-average performance is expected, tourism experts rated the period September-December 2022 with a score of 111, below the 125 scores of the previous four months, showing a downgrade in confidence levels. Almost half of the experts (47%) see positive prospects for the period September-December 2022, while 24% expect no particular change, and 28% consider it could be worse. Experts also seem confident about 2023, as 65% see better tourism performance than in 2022.
The uncertain economic environment seems to have reversed prospects for a return to pre-pandemic levels in the near term. Some 61% of experts now see a potential return of international arrivals to 2019 levels in 2024 or later, while those indicating a return to pre-pandemic levels in 2023 have diminished (27%) compared to the May survey (48%).
According to experts, the economic environment continues to be the main factor weighing the recovery of international tourism. Rising inflation and the spike in oil prices result in higher transport and accommodation costs while putting consumer purchasing power and savings under pressure.