MATTA Connect debuts at the MATTA Fair

KUALA LUMPUR, 7 April 2025: The Malaysian Association of Tour & Travel Agents (MATTA) will introduce MATTA Connect 2025, its inaugural B2B travel business matching event, on Thursday, 17 April, at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur. 

Held on the day before the MATTA Fair (18 to 20 April), the first-of-its-kind networking platform aims to connect international tourism sellers with Malaysian travel buyers, encouraging new partnerships and business opportunities.

MATTA Connect is expected to feature over 100 international sellers and 200 MATTA member travel agents, reinforcing the event’s role as a must-attend opportunity for tourism professionals.

Here are some key highlights

The event will include a session for selected sellers to present exclusive travel products and a networking lunch. 

A business matching session will be structured with a “speed dating” format for direct discussion and deal-making.

International participation will include seller teams from China, India, Thailand, Maldives, Indonesia, USA (Guam), Saudi Arabia, Taiwan, and Bulgaria (26 countries)

The event will also welcome ambassadors, representatives of the National Tourism Organisation (NTO), and key government and industry leaders, further cementing its position as Malaysia’s leading B2B tourism networking platform.

“MATTA Connect 2025 is a strategic platform to introduce high-value tourism products and to establish new global partnerships. By facilitating direct engagement between international sellers and Malaysian buyers, we aim to drive long-term business growth in the international tourism sector,” said Nigel Wong, President of MATTA.

Supported by corporate and destination partners, MATTA Connect 2025 offers branding and sponsorship opportunities, providing added visibility for industry stakeholders. For more information, visit the website https://www.mattafair.org.my/

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